Hudson Valley Design Process


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Our philosophy...

Our philosophy revolves around four principles of quality service. Our ultimate goal is to enhance our client's image utilizing cost-effectiveness, personalization, confidentiality, and simple clean design. Whether we are designing a business card, four color brochure, or website, we give each project maximum attention to detail.

Cost-effectiveness

Email versus direct mail, spam versus junk mail, no matter how it's labeled your competitors will continue to flood your marketspace by spending millions. Hudson Valley Design feels it's better to be clever and efficient with your message rather than carpetbomb each and every marketing venue. So, before you sign a contract to advertise on the side of a commuter's car, take a moment and decide the cost-effectiveness of your marketing plan.

Personalization

Before we offer any design or brand recommendations, we do some fact finding on your marketspace, then we sit down and ask you questions - yes, we actually ask questions. And then we listen. We want to understand your business as if we were a partner... because, in fact - we are.

Confidentiality

How many times have you heard, "This is what we did for..."? While this sales pitch can be very helpful in gaining your confidence, we won't compromise others' plans with you, and we surely won't share your goals and unique marketing strategies with anyone else. We take our client relationships seriously. We make each and every conversation a confidential one, and we will build trust one word at a time.

Brand-building through clean and simple design...

There is no question that web technologies have and will continue to provide new wizbang functionality. And despite an increase in broadband home connectivity, there is still a strong desire to keep websites clean and uncluttered by avoiding slow, heavy designs. We employ web design methods that focus on basic usability standards and intuitive navigation that will provide for a positive user experience.

We know these may seem real simple, but these are concepts that we think are vital when fostering a relationship as your design solution provider. So, rather than just imply them, we state them up front.